ICICI Direct Affiliate Program | Earn Upto 40% Commission

Last Updated on October 16, 2025 by Lubhanshi Lamba

ICICI Securities is a leading financial services company in India, offering a wide range of investment solutions to help individuals achieve their financial goals. It provides services such as stock broking, mutual funds, and IPO investments. Whether you are a seasoned investor or a beginner, ICICI Direct aims to simplify your investment journey and empower you to make only the best financial decisions for yourself.

What is the ICICI Securities or ICICI Direct Affiliate Program? 

The ICICI Securities Affiliate Program (ICICI Direct) lets you earn commissions by promoting ICICI financial services through your website or social media or simply sharing them with friends, family, and network. When someone clicks on your unique affiliate link and purchases a service during the cookie period, you earn a percentage of the sale known as commission.

Commission Rate (Per Sale): 30-40% (Revenue Sharing)

Disclaimer – Payouts are subject to change without prior notice, and Monetizedeal assumes no responsibility.

4 Easy Steps to Join the ICICI Direct Affiliate Program with Us –

• Step 1: Visit the Monetizedeal and sign up.
• Step 2: After registration and approval, go to your Monetizedeal Affiliate dashboard and search for ‘ICICI Direct’ in the offers section.
• Step 3: Click on the store page and copy your affiliate link.
• Step 4: After getting your affiliate link, share it with your audience and network and promote ICICI Direct to earn!

Pros & Cons:

*Becoming an ICICI Direct Affiliate Partner means you can promote a wide range of financial products, including stocks, mutual funds, and IPOs, appealing to various investor needs.

*The financial services industry is heavily regulated, which requires affiliates to adhere to strict guidelines.

Campaign Status:

Payout Model and Tracking Information:

(I) Payout Model

(II) Tracking Information & Other Details

Disclaimer: While a mobile app is unavailable, deep linking and multiple conversions are supported.

*Payment Information: Payments are processed within 6–10 days and credited to your account via NEFT only. The minimum withdrawal amount allowed is INR 250.

*Marketing Options for Promotions: Through our Affiliate Marketing link, you can publish it in any Mail, Custom Mail, Social Media, Facebook Ads, and Search Engine Marketing.

Is ICICI Direct Affiliate Marketing Worth it?

For anyone who has a niche in finance and trading, this program is definitely worth a try. Being part of the ICICI Group gives affiliates a credible name to work with and also provides them with a sense of trust. There are various financial products to promote, such as stocks, mutual funds, and insurance, which provides affiliate partners an opportunity to cater to a much broader audience.

However, one important thing to note before you consider this program is that understanding the focus on finance means that affiliates must have an audience interested in investing, which could have a limited reach; also, working with ICICI Securities means being aware of all the financial regulations and policies.

ICICI Direct Refer & Earn Policy

The ICICI Direct Refer and Earn program lets users earn rewards by referring friends to open a trading and Demat account with ICICI Direct. For each successful referral, you can earn a commission of up to INR 500. The process is simple—just share your unique ICICI referral code, and once your friend opens an account and completes the required steps, you’ll receive your commission.

Affiliate Commission vs Referral Earning

ICICI Securities Affiliate Program Review 

The ICICI Direct Affiliate Program is now one of the best financial services programs in the country right now. It is endorsed by ICICI and comes with an amazing commission rate. It is perfect for people who already have an audience interested in different aspects of finance, such as trading and finance. However, there are some major drawbacks, such as a small target population and highly competitive markets.

ICICI Direct Franchise – Business Models

ICICI Direct franchise has two business models, including:

• Sub Broker / Authorized Person
• Partner Program / Remisier

ICICI Direct Authorized Person/Sub-Broker: An ICICI Direct authorized person helps serve ICICI Direct’s large customer base while also building their own client base with support from the ICICI Direct team. As a sub-broker, they can trade a variety of products and services independently

How to become an ICICI Direct Authorized Person/Sub-Broker?

• Fill Out the Application Form: Visit the ICICI Direct website and complete the application form for becoming an authorized person.
• Submit Required Documents: Provide necessary documents, including identity proof, address proof, and educational qualifications.
• Attend an Interview: ICICI Direct may conduct an interview to assess your suitability for the role.
• Complete Training: If selected, you will undergo training provided by ICICI Direct to familiarize yourself with their services and trading platform.
• Sign the Agreement: After training, you will need to sign an agreement to officially become an authorized person.
• Start Building Your Client Base: Once authorized, you can begin offering services to clients and growing your customer base with support from ICICI Direct

ICICI Direct Partner Program/Remisier: A Remisier, or investment associate, is someone who refers customers to a business and earns money when those customers trade or become long-term paying clients. Becoming an investment associate is straightforward, as it doesn’t require a lot of effort.

How to become an ICICI Direct Partner/Remisier?

• Meet the Requirements: Ensure you meet the eligibility criteria, which typically includes having a minimum educational qualification and experience in financial markets.
• Apply Online: Visit the ICICI Direct website and fill out the application form for the Remisier program.
• Submit Required Documents: Provide necessary documents such as identity proof, address proof, and educational qualifications.
• Complete Training: Attend any training sessions offered by ICICI Direct to understand the trading platform and best practices for referrals.
• Start Referring: Once approved, begin referring customers using your unique referral link and earn commissions on their trades and sign-ups.

Terms and Conditions (T&C)

Cancelled/Returned Transactions

If a user cancels or returns a transaction, the commission won’t be confirmed. Instead, it will be marked as cancelled according to our policies.

Commission Rates

Commission rates can change and vary with each retailer. Be sure to check the latest rates on the Monetizedeal website before you start promoting.

FAQ

Lubhanshi Lamba

Lubhanshi Lamba is a passionate and detail-oriented Content Writer Executive, skilled at creating engaging, well-researched, and SEO-friendly content across diverse niches. With a keen eye for storytelling and clarity, she combines creativity with strategy to deliver impactful write-ups that connect with audiences and drive results.