H&M Affiliate Program | Earn up to 10% Commission (Per Sale)

Last Updated on January 22, 2026 by Muskan Sinha

H&M is a globally reputable fashion brand that was founded in 1947 and today stands as one of the most prominent and successful clothing brands in the world. What makes H&M truly special and unique is their depth and understanding of what their customer desires – trendy, modern, elite, chic and elegant street style plus casual wear that goes with any occasion. The brand has both online and offline presence with over 4000 stores around the world. Inspiring youth for decades, the brand still attempts to win people’s hearts and a place in their wardrobe through their H&M affiliate program.

What is the H&M Affiliate Program?

The H&M affiliate program is a fantastic and much awaited opportunity for all fashion enthusiasts and influencers to earn commission by promoting the various fashion accessories – elegant, chic and trendy style statement pieces offered by H&M. Individuals can share an affiliate link with their friends, family and audiences and encourage them to purchase any H&M products such as dresses, tops, T-shirts, cardigans, jackets, trousers, bags, shoes and other fashion essentials. 

When someone signs up on the H&M website using the affiliate link and makes a purchase, then affiliates will receive a decent 10% commission on every sale. This is an amazing opportunity for fashion bloggers and people who make fashion related content to dive into this affiliate program and make the most of it using their fashion tips and knowledge. 

Step-By-Step Process To H&M Affiliate Program With Us

Step1: Sign Up on MonetizeDeal with your few personal details.

Step2: Once you have registered, go to the affiliate programs and type H&M in the search bar.

Step 3: Wait for the confirmation from Monetizedeal to be part of their affiliate program.

Step 4: When approved, you will receive your affiliate link that you can use for promotion. 

Step 5: Start promoting H&M products to your friends and family.

Pros & Cons

• H&M is a globally recognised brand which is loved by a majority of the audience for their extremely elegant and trendiest apparel and accessories. Promoting such a well accomplished brand helps in faster conversion and driving sales easily. 
• Affiliates can face tough competition despite the brand’s reputation as the price range might not suit everyone even if they are motivated by the fast fashion products. 

Campaign Status:

Payout Model and Tracking Information:

(I) Payout Model

(II) Tracking Information & Other Details

Benefits of the H&M Affiliate Program 

• Global Brand Recognition and Trust – H&M is a popular and highly reputable global brand which is well respected and loved by people for their premium quality products and always delivering par excellence expectations of customers. Promoting such a trusted brand builds credibility and ensures faster conversions. 
• High Commission – This program allows affiliates to earn a solid 10% commission on every sale they make while promoting the fast fashion and in demand products offered by H&M. This is a fantastic opportunity for affiliates to make profits while partnering with a prominent brand. 
• Diverse Product Catalogue – H&M has a diverse collection of trendy and stylish apparel, accessories, fragrances, footwear, bags and other beauty items. Such a diverse product portfolio accesses affiliates in finding the right target audience and meeting their specific needs. 
• High Conversion Rate – Since H&M appeals to the younger audience and offers them modern and aesthetically pleasing outfits, one that truly aligns and matches with their fashion taste, the conversion rate is usually high in this program. Affiliates also benefit from the higher order value and all in all, stand at a great advantage of making substantial profits. 
• In Demand Products – H&M truly understands its customer’s preferences and as they say – they understand the assignment of delivering hot girl summer/winter looks with their wardrobe collection. H&M never goes out of style and that is what makes the demand for their products quite flattering. This in turn makes the affiliates job easier and they enjoy the perks of advertising their products. 

Products offered by H&M 

Is H&M Affiliate Program Worth It? 

Holding a prominent position in the market and being a prestigious brand well respected and loved by the youth, makes this affiliate program a solid hit for individuals with a niche in fashion and lifestyle. Affiliates benefit from the strong brand recognition, diverse product catalogue, high conversion rate and higher order value. In short, this program is everything a fashion influencer or enthusiast is looking for.

H&M Affiliate Program Review

H&M understands the fashion taste of their audience and presents only the premium quality Gen Z focused fast fashion products. Their products are quite flattering and aesthetically pleasing which perfectly captures the attention of youth. Affiliates have the ease of promotion benefitting from the high demand of H&M products and credibility that comes from promoting a highly acclaimed brand.

Terms and Conditions

• Promotional Guidelines – Brand bidding, paid ads, SEM, pop traffic, adult content, deep linking or any other fraudulent activities are not allowed. But affiliates can rely on social media, blogs, websites, emails, banners and text links for promotional purposes. 
• Account Information – Affiliates signing up for the program are required to provide accurate information with proper contact and personal details. Any changes made to their profile shall be updated on our portal as well. 
• Cancellation/Returns – Affiliates will not receive commissions for sales where the customer cancels or returns their order. Commissions are granted only on completed orders. 
• Program Modification – It is to be noted that this affiliate program can be modified or suspended at any given time by H&M. The commission rate can also differ depending on various factors and so individuals shall check the websites for updated information.

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Muskan Sinha

Muskan Sinha is a creative and passionate content writer, skilled at delivering high quality , engaging and SEO friendly content across diverse niches. With a zeal for storytelling and great critical thinking, she delivers clear, informative and impactful content that boosts audience engagement.