21 Best Ecommerce Affiliate Programs In India

Last Updated on August 27, 2025 by Lubhanshi Lamba

Looking to make money online without stocking products or handling deliveries? An e-commerce affiliate program is a fast-growing niche to build a passive income stream in India. According to Statista, the Indian e-commerce business is growing at an exponential rate and is expected to reach a market value of $200 billion by 202. 

The affiliate campaigns of the e-commerce industry allow you to promote products from leading online stores and earn a commission. From fashion to tech gadgets, the scope is massive on these platforms. The best part? You don’t need huge investments—just the right network and a smart strategy. This article includes the best 21 e-commerce affiliate programs in India that help you maximize your earnings. 

Who is an e-commerce Affiliate?

An e-commerce affiliate is an individual who promotes the products and services of third parties on their online channels. Content creators, influencers, and other individuals with the right network can become affiliates and earn a commission on every successful sale through their link. Big-time brands like Nike appoint e-commerce affiliates to boost their sales and offer a percentage-based commission to marketers. 

Why should you become an E-commerce Affiliate?

Here are a few reasons why you should participate in E-commerce affiliate programs 

• No customer service Support: Say bye-bye to the hassle of bookkeeping, customer support, or delivery issues. An affiliate marketing business does not require return or refund policies, and the marketplace is there to resolve these issues. You simply need to promote the products and services of e-commerce platforms like Amazon and get conversions. 
• Low-Investment Business Model: This cost-effective way of earning money helps you start your own business by promoting products and services of different companies. You can participate in multiple affiliate programs and earn a designated commission on every successful conversion. You don’t need to create or manage products; just promote and earn commissions. This business model yields high returns with up to 50% revenue share. 
• No Inventory Required: Affiliate marketing doesn’t need inventory management – a hassle-free business option without the hassle of physical products. You can avoid the tension of packaging and shipping goods to your consumers as you’re the third-party publisher to promote the products. You get an affixed share or a commission on the products sold via a unique affiliate link. 

List of 21 Best Ecommerce Affiliate Programs in India

1. Amazon

Amazon is the world’s leading e-commerce platform that deals in every kind of product and service you can imagine– from fashion to streaming service. It partners with millions of buyers to provide affordable offerings in a diverse variety. The platform strives to provide customers with the best bargains possible —free delivery and low-cost regular shipping rates on most offerings.

Amazon Associates is the official affiliate program launched by the e-commerce giant. This affiliate marketing campaign is free to join and beginner-friendly – just promote the selected products and earn up to 10% commission. Amazon affiliates can earn up to INR 30,000 each month. The commission rates may vary by product category. For example, electronic items have lower payouts than categories like fashion. 

Key Features

Commission	Up to 6.8%
Cookie Duration	30 days

2. Flipkart 

Flipkart is another famous Indian e-commerce platform launched in 2007. Flipkart deals in diverse product categories- from electronics, fashion, home, and lifestyle products to groceries. Flipkart is a household name with millions of active users and sellers. The company is known for its customer-friendly services like easy returns, cash on delivery, and quick delivery options. 

Flipkart’s affiliate campaign offers a competitive commission of up to 7.5% with access to marketing support. This includes product links and banners, promotion banners and widgets, search tools, and an API. Affiliates also receive detailed reports to identify high-ROI products and improve their marketing strategy. The monthly earnings can reach up to Rs. 25,000.

Key Features

Commission	Up to 7.5%
Cookie Duration	30 minutes

3. Myntra

Myntra is a massive fashion-based e-commerce platform that was founded in 2007. This is a heavenly destination for fashion enthusiasts to find trendy products – from clothing to accessories.  Known for its stylish collections and collaborations with top brands, it offers items for all kinds of individuals. Myntra is an all-time favourite shopping app for its seasonal sales that offer high discounts. 

Myntra affiliate program invites individuals to promote fashion and lifestyle products– men and women’s clothing, footwear, accessories, etc. This affiliate campaign offers a commission of up to 8.5% with higher marketing opportunities during the festive season. Myntra includes over 500+ brands and 1,00,000+ products across categories, maximizing your conversion potential. You can earn up to INR 20,000 per month on Myntra.

Key Features

Commission	Up to 8.5%
Cookie Duration	30 days

4. Mamaearth

Mamaearth is a direct-to-consumer (D2C) skin and personal care brand. It was founded in 2016 and provides chemical-free products in various categories. This Indian brand’s mission is to offer safe, toxin-free products- especially for babies and mothers. From skincare to haircare, they boast over 140–300 natural products. It is Asia’s first MadeSafe-certified brand that holds certification from PETA. 

Mamaearth has launched its very own affiliate program that allows marketers to promote their selected range of products. It is a win-win opportunity for both parties as Mamaearn gets more sales and affiliates receive massive commissions. Become a partner with Mamaearn’s affiliate campaign and receive a commission of up to 15% on every conversion. It provides earnings potential of up to Rs. 10,000 per month. 

Key Features

Commission	Up to 15%
Cookie Duration	30 days

5. Ajio

Ajio is a brand house that offers clothing from top names like Michael Kors. Customers can find unique styles from around the world to highlight their fashion game. Ajio quickly established itself in the fashion and lifestyle industry after its launch in 2016. You can find every stylish item on this platform- From footwear to bags. Ajio Luxe is a subsidiary of the platform that lists premium products from luxury brands. 

As an Ajio affiliate, you can promote a variety of products at a price and earn a commission of up to 8% on every successful sale. Ajio affiliate marketers can earn up to INR 9,000 in commissions monthly.

Key Features

Commission	Up to 8%
Cookie Duration	30 days

6. MakeMyTrip

MakeMyTrip is one of the most prominent online trip booking platforms. This travel website is an all-in-one platform to book flights, hotels, homestays, vacation packages, trains, buses, taxis, and even charter aircraft. This software allows users to browse for activities and destinations to find the ideal tour package. 

MekeMyTrip affiliate program is a profitable opportunity to promote travel services and receive a commission of Rs. 120 on every conversion. While the commission might seem small, it is a reliable way to make money for a side hustle. When someone books a vacation package, flights, etc., your profit is added to your wallet. 

Key Features

Commission	₹120
Cookie Duration	30 days

7. Firstcry

FirstCry is a premium clothing and accessories brand for kids. It offers diapers, clothing, toys, feeding essentials, baby gear, skincare, and maternity products. FirstCry is an omnichannel platform that offers customers the convenience of shopping online or visiting their nearby store. Its online platform provides over 2 lakh unique items from national and international brands. 

FirstCry affiliates can benefit from their diverse product offerings and cater to the diverse needs of parents. They sell clothes from 5800 brands, like Baby Hub, Mark & Mia, and more. Firstcry offers free shipping for orders over INR 699. Affiliate marketers can boost their income  up to Rs. 10,000 solely through this program.

Key Features

Commission	₹30
Cookie Duration	30 days

8. HealthKart 

HealthKart is one of India’s leading sports nutrition and online vitamin brands. More than 100 retail stores sponsor it, featuring over 200 brands on their website. HealthKart’s e-commerce affiliate program allows you to offer vitamins and supplements, Ayurveda and herbs, fitness items, healthy food and drinks, etc. 

You can make money promoting items for lean muscle growth, weight loss, bulk gain, and stress relief. These products are guaranteed for authenticity and can be readily returned. Affiliates can earn up to INR 4,000 per month by selling HealthKart products.

Key Features

Commission	2%
Cookie Duration	30 days

9. Udemy

Udemy is a digital learning platform that connects millions of learners with teachers who create and sell courses. Learners can choose from a diverse range of courses, including business, technology, design, personal development, health, and more. Udemy has a global reach and operates on a marketplace model—  instructors upload video-based courses and students can purchase them at affordable prices. 

Udemy offers an e-commerce affiliate program that allows you to earn money by promoting a range of courses. From marketing to IT, you can promote any category of study material to earn up to 7% on every sale. You can choose from over 16,000 courses and earn around INR 5,000 per month.

Key Features

Commission	7%
Cookie Duration	30 days

10. Adidas

Adidas is a global sportswear brand that was founded by Adolf Dassler in 1949. This fitness brand offers various products of footwear, apparel, sports gear, and accessories. This international company operates thousands of retail stores for the convenience of its consumers. Known for its three-striped design, Adidas focuses on creating performance-driven technology with a focus on comfort. 

Join the Adidas affiliate program and use their credibility to boost your conversion rate. You can earn a commission of up to 10% on high-ticket sports offerings. You can also market athletic footwear such as running shoes, football shoes, and gym training shoes. You can earn approximately INR 7,000 per month in profit with consistent affiliate efforts.

Key Features

Commission	10%
Cookie Duration	30 days

11. boAt

boAt is an Indian electronic brand that offers bestselling audio products and accessories. The company offers affordable products that include earphones, headphones, wireless earbuds, Bluetooth speakers, smartwatches, and mobile accessories. Gen Z loves boAt because of its focus on trendy designs. boAT accessories are built in a tech-driven way that offers true value for money. 

The boAt Affiliate Program is a great money-earning opportunity, where you can earn a 5% commission on every article sold via your link. The program offers a reliable tracking system with a 30-day cookie duration to ensure repeat purchases within the period are also credited. 

Key Features

Commission	5%
Cookie Duration	30 days

12. Tata 1mg

Tata 1mg is a leading digital healthcare company offering emergency medical services. Its services include medicine delivery, at-home lab tests, doctor consultations, and healthcare products. It is a part of the Tata Digital ecosystem that boosts its credibility with certified phacies tie-ups. They have also collaborated with diagnostic laboratories and healthcare providers to ensure the delivery of authentic medical services. 

This platform presents over 120 verified labs, which strengthens its affiliate program. You can promote its extensive medical services and earn a revenue share of Rs. 120 on every qualified sale. You can easily promote 1mg’s online doctor consultations and lab tests, along with OTC, Ayurvedic, and Homeopathic medicines, as well as healthcare devices.

Key Features

Commission	₹120
Cookie Duration	30 days

13. Nike

Nike is the ultimate leader in the sportswear industry that offering innovative athletic products. From shoes with the iconic “swoosh logo” to the basic tees, Nike stands up with its high quality products. Customers typically purchase Nike shoes as a status symbol in the market. Their innovative designs and durability impress every individual – taking them back for repurchase. 

The Nike affiliate program is a golden opportunity for content creators to maximise their passive income. They can promote their high-ticket items on online channels and earn a commission of up to 4% on every qualified sale via their affiliate link.

Key Features

Commission	4%
Cookie Duration	30 days

14. Puma

Another sports gem on the list, Puma is a global athletic and lifestyle brand. It has a legacy of 50 years which demonstrates its ability to stay current with today’s styles —keeping you looking good in every season. The company offers innovative footwear, apparel, and accessories at premium prices. 

The Puma affiliate program offers a marketing opportunity to individuals with free time on their hands. Affiliates have access to special sales, promotions, and exclusive deals, and they receive a commission for each sale they make. PUMA offers a passive income opportunity of up to INR 7,000 per month.

Key Features

Commission	4.5%
Cookie Duration	30 days

15. PharmEasy

PharmEasy comes under the top online healthcare platforms in India. This company provides delivery of medicines, healthcare products, and personal care items. You can get teleconsultations from experienced doctors in just a few clicks. This platform operates in over 1000 cities, which makes it accessible to millions of people. It connects you with licensed pharmacies and diagnostic centres to strengthen its presence in India. It has over 25 million registered users, which showcases its credibility in offering the best medical services. 

PharmEasy’s affiliate program allows you to earn INR 10,000 by promoting their on-demand, home-delivered access to prescription and OTC medications, consumer healthcare items, and diagnostic test services. It offers a commission of up to Rs. 120 on every conversion through your link.

Key Features

Commission	Up to ₹120
Cookie Duration	30 days

16. Croma

Croma is India’s first large-format specialty retail store, catering to all multi-brand digital devices and home electronics. Croma has almost become synonymous with all electronics needs in the ten years since its inception, thanks to its tech-savvy employees, product line, Staged presence, and readiness to assist clients.

Croma offers a wide choice of products, including home appliances, computers and peripherals, gaming software, mobile phones, home entertainment systems, and white goods. You can promote them and earn up to INR 20,000 each month.

Key Features

Commission	Up to 1.5%
Cookie Duration	30 days

17. Tata Cliq

Tata CLiQ is a multi-category e-commerce platform that deals in every product to provide convenience for shopping. You can find clothing, shoes, accessories, gadgets, and luxury items. This omnichannel marketplace offers faster delivery services, including store shipping and returns, across 1,200+ brands. They have stores in more than 1000 locations for easy pickup. 

Tata Cliq’s partner program is one of the most outstanding fashion affiliate programs in India. It is intended for online publishers and website owners who want to maximize the value of their audience. While your customers and readers will profit from Tata Cliq’s diverse product and service offerings, you will gain from the high affiliate commissions offered in a range of sectors. You can easily earn up to INR 20,000 per month by collaborating with this affiliate program. 

Key Features

Commission	Up to 4%
Cookie Duration	30 days

18. MuscleBlaze

As the name suggests, MuscleBlaze is a sports nutrition and fitness brand of India. This brand offers proteins from other healthy foods for gym bros. From mass gainers to health supplements, Muscleblaze ensures that it provides the best sports nutrition items. Their team uses. International-grade raw materials and provides Labdoor- and NABL-certified test reports to ensure transparency. Additionally. MuscleBlaze products are pocket-friendly with additional discounts on bulk purchases.

Perfect for fitness influencers and bloggers, MuscleBlaze offers an affiliate program to allow others to earn money by promoting their products. They provide a flat 2% commission on the cart value of products sold by you. 

Key Features

Commission	2%
Cookie Duration	30 days

19. 2Gud

2GUD.com sells refurbished mobile phones, electronic appliances, and other products. This online platform offers massive discounts on second-hand goods with a fast delivery option. Flipkart’s 2GUD elevates shopping for reconditioned goods to a new level. Their team restores the item’s actual value so that you can enjoy an item that is as good as new, if not better.

Each product is certified and graded by experts at F1 Info Solutions and Services. They have over 140 service centers throughout India. Promote products from 2GUD.com and earn up to INR 10,000 monthly.

Key Features

Commission	8%
Cookie Duration	30 days

20. Snapdeal

India’s leading e-commerce platform, Snapdeal, bridges the gap between buyers and sellers by offering a common marketplace. Sellers can list products in every category, including electronics, fashion, home essentials, beauty, and lifestyle items. They follow a budget-friendly approach, focusing on high-quality products to attract more customers. Millions of people purchase offerings from this platform. 

Affiliates can utilize their credibility to generate a steady, passive income stream through their marketing campaign. You can earn a share of up to 20% on teh cart value of each purchase via the promotional link. 

Key Features

Commission	Up to 20%
Cookie Duration	30 days

21. Apple

Apple is a globally renowned technology company founded in 1977. It was the first company to build personal computers with a graphical user interface. Apple offers a wide range of products and services through a closed ecosystem, ranging from smart wearables to digital content streaming platforms. The company’s products include Apple TV, iMac desktop computers, MacBook notebooks, iPhone mobile phones, iPad tablets, iPod digital entertainment players, and the Apple Watch. 

Apple’s affiliate program offers content creators an opportunity to promote the company’s products. Apple is a premium tech brand and you can increase your conversion by participating in its marketing campaign. Affiliates can earn a commission of 1.5% on their high-ticket items. 

Key Features

Commission	1.50%
Cookie Duration	30 days

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